Project Planning

Planning a website is an incredibly important task. Without at least a skeleton of a plan you jump from task to task and run yourself in circles trying to put together something decent and then later improve on what you have. How do I know? I’ve built multiple sites and my first few were without plans. The lack of planning drove me crazy until I finally build a rudimentary list of tasks. I’ve since graduated from the random task list and have several tools I use to plan the large bulk of a website or rebuild a website or update one because the times have changed.

Project Planner

My project planner is a pretty simple document. It tells me the name of my project, the date I’m starting and gives a brief description of the project’s purpose. From there it lists off main tasks who is responsible and dates.

Project & Goal Planner

Subject

Website Plan XYZ Site

Date

01/23/18

Description

An overview of the major and dependent tasks to develop XYZ’s Company website

Considerations

Gather the whole team to discuss plan including Management, Webmaster, Graphic Design, Writing and Marketing groups. If not in person then using virtual meeting tools.

Action

Detail

Responsibility

Start

End

Complete

  1. Site Plan

Develop a detailed plan including colors, features, assets, layout and content

Team, Manager

01/23/18

  
  1. Pages

Home/Landing, About, Contact, Services, Samples, Articles

Marketing, Webmaster, Graphic Arts

01/23/18

  
  1. Layout

Theme Name

Webmaster

01/24/18

  
  1. Colors

Hex Values List

Webmaster

01/24/18

  
  1. Fonts

Standard & alternate Google Fonts

Webmaster

01/24/18

  
  1. Asset List

Images, dimensions, video, audio, text, logo and use rules

Graphic Arts

01/28/18

  
  1. Plugins

Additional functions not provided by WordPress or Theme

Webmaster

01/24/18

  
  1. Monthly Tasks

Plan updates, ongoing plans for each week

Team

02/01/18

  
  1. Weekly Tasks

Tasks that do not have to be done all the time

Team

01/29/18

  
  1. Daily Tasks

Tasks such as updates, new content writing or social media monitoring

Team

01/23/18

  
  1. Content Plan

List of topics, outlines, assets needed, schedules

Writers, Marketing, Graphic Arts

01/25/18

  
  1. Analytics

Tracking Ad campaigns via Google Analytics or Facebook or Twitter Analytics

Manager, Webmaster

03/01/18

  

Conclusion

Having an overview like this and later drilling down into topics can help keep the right people doing the right tasks. Each of the larger topics can then spin off to their own project plans based on the team and resources needed. With a website most of the plans fall on either a project manager or the web master. This is a nice simple setup for planning. There are many other tools out there to manage the various details including collaborative ones for distributed teams.

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